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MRB-15671 - USA (North Carolina) - Media Monitoring Services - Deadline February 26,2020

Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID: MRB-15671

Government Authority located in North Carolina; USA based organization looking for expert vendor for media monitoring services.

[A] Budget: Looking for Proposal

[B] Scope of Service:

(1) Vendor needs to provide media monitoring services for the purchase of a web-based, media
monitoring service. Tracking or media shall include print, broadcast and web outlets, as well as social media sites that include, but not limited to Twitter, Facebook, Instagram and YouTube.
- The platform should allow users to set up daily reports to be received via email, the ability to create newsletter style reports that include media clips from various platforms around the world, and have technical support available 24/7,
- A Media Monitoring Service provider with the ability to provide full-text clips or links to full-text articles or stories that mention search terms as specified by the Office of University Relations for online, print and broadcast (radio and television) news outlets, regardless of media outlet paywalls,
- Provide monitoring and tracking of news and media reports about the university and other subject
areas as determined in online news and publications, radio, television and social media outlets,
- Monitor global online, social, print, and broadcast media,
- Provide clips of all State University media findings as well as critical and emerging news relevant to
higher education,
- Identify media coverage, media sources, and promotional opportunities,
-  Provide customizable dashboard-style summaries, reports and analytics to reveal mentions, insights, trends, impact, and brand sentiment across all media channels,
- Provide data to analyze media response and to evaluate impact of State University earned media coverage, actions, campaigns, and events,
- Identify key influencers and journalists, including their bios, areas of interest/beats, and contact information, and provide tools for relationship management,
- Provide executive and presentation metrics, data intelligence, and customizable reports,
- Provide ability to post and distribute internal and external branded news and reports,
- Provide media data and alerts via mobile apps for multiple platforms.
(2) All the questions must be submitted no later than February 18, 2020.

[C] Eligibility:

- Onshore (USA Only);

[D] Work Performance:

Performance of the work will be Offsite. Vendor needs to carry work in their office location.

Expiry Date : Wednesday, 26 February, 2020

Question Answer Deadline : Tuesday, 18 February, 2020

Category : Marketing and Branding, Social Media, Internet Marketing and SEO, Software, System and Application

Country : USA

State : North Carolina

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