WD-9465 - USA (Maine) - Redesign Brand Identity, Marketing and Website Continued - Deadline May 28,2021

Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID: WD-9465

Government Authority located in Maine; USA based organization looking for expert vendor for redesign brand identity, marketing and website continued.

[A] Budget: Looking for Proposals

[B] Scope of Service:

(1) Vendor needs to provide to redesign the towns brand identity, and create a marketing strategy, which will provide instant brand recognition to attract residents, businesses and visitors.
• Website design functionality requirements
- Site design must meet ADA requirements.
- Ability to create FAQ pages.
- Calendaring system that provides for multiple individual calendars that can also be rolled up into one calendar.
- Calendars should have options for different views and can be personalized
- Provide necessary templates to allow content contributors to easily create the various content types required by the Town site.
- When editing there needs to be the ability to see current and prior versions.
- Ability to stage and expire content by date and time.
- Content contributors have the ability to add new pages and add to website navigation.
- Ability to copy and paste from Microsoft Word.
- Ability to classify any object with categories, tags, or metadata to improve search results.
- Website should provide visitor with the ability to subscribe to a variety of optin email lists, such as email newsletters, announcement lists, agendas or discussion groups
- Centralized image and photo libraries for managing website assets.
- The ability to have the system automatically resize images and photos into web-friendly sizes- preferably during the upload process.
- Provide the ability to easily display the entire site in multiple languages through Google translate.
- Provide role-based security that limits access and functionality based on a user’s logon
• Marketing
- The selected firm will create an image for the town that can be easily and effectively utilized across multiple graphic identity applications and communicative mediums such as signs, letterheads, signage, social media marketing materials and websites.
- Please describe the type of media that will be used to reach each target market identified in the Introduction, and why the type of media to be used, in your opinion will be successful. Below are examples of marketing material the Town.
(2) All the questions must be submitted no later than May 13, 2021

[C] Eligibility:

- Onshore (US Organization Only);

[D] Work Performance:

Performance of the work will be Offsite. Vendor needs to carry work in their office location.

Expiry Date : Friday, 28 May, 2021

Question Answer Deadline : Thursday, 13 May, 2021

Category : Web Design and Development, Marketing and Branding

Country : USA

State : Maine

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