MRB-21387 - USA (Colorado) - Tourism Marketing and Promotion Service - Deadline August 20,2021

Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID: MRB-21387

Government authority located in Colorado; USA, based organization looking for expert vendor for tourism marketing and promotion service.

[A] Budget: Looking for Proposal

[B] Scope of Service:

(1) Vendor needs to provide tourism marketing and promotion service to implementing existing marketing plans and creating new marketing plans that will promote responsible tourism and travel to the area.
- identifies target market(s), informs and promotes responsible tourism for identified target markets, promotes outdoor recreation activities, the area’s numerous and diverse natural resources, Fruit’s unique festivals, retail opportunities, and historic downtown, and develops promotional materials, including but not limited to videos, photos, maps, blogs, social media (organic exposure, ads, content) brochures, and more
- Develop a strategic consumer marketing plan in coordination with other economic development efforts that includes identification of target markets; specific strategies with measurable objectives for each target market; and tactics to achieve those objectives
- Analyze and recommend specific marketing mediums to include, but not limited to, print design, website content, billboards, videos, photos, etc. Monitor placement to ensure accuracy and completion of all media schedules
- Develop strategies that maximize funds to establish an on-going marketing program.
- Program should identify potential marketing and advertising partners to develop tactics for generating new funding opportunities and leverage funds to extend a comprehensive marketing program
- Develop a marketing plan to promote recreation and sporting activities. Promotion includes strategic messaging to educate visitors on responsible tourism.
(2) All questions must be submitted no later than August 18, 2021.

[C] Eligibility:

- Onshore (USA Organization Only);

[D] Work Performance:

Performance of the work will be Offsite. Vendor needs to carry work in their office location.

[E] Proposal Submission:

Response should be submitted physically (courier or post).

Expiry Date : Friday, 20 August, 2021

Question Answer Deadline : Wednesday, 18 August, 2021

Category : Marketing and Branding

Country : USA

State : Colorado

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