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SEO-0917 - USA (California) - Spanish Language Digital Marketing Services - Deadline October 7,2021

Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID: SEO-0917

Government Authority located in California; USA based organization looking for expert vendor for spanish language digital marketing services.

[A] Budget: Looking for Proposal

[B] Scope of Service:

(1) vendor needs to provide spanish language digital marketing, website and social media support services as needed to support the city’s day-to-day communications programs and initiatives and provide a full range of spanish language communication services.
- Website Service - Contractor will develop a micro-website in spanish language. the site will be optimized to include the city’s frequently searched topics. in addition, the contractor will be responsible for updating the content creation of the spanish language site.
- Website tasks including design implementation and recommendations, content development, search engine optimization, dashboard and metrics evaluation, and development services, as needed.
- Social Media Support - Contractor will provide day-to-day support for the city’s current spanish language facebook page and other potential platforms as spanish language social media communications.
- Social Medial tasks including strategic social media plan, development of a content calendar, creation and execution of social media content for all platforms (writing, graphic design, animation, video production and research services), dashboard metrics analysis and reporting, and ongoing engagement.
- Paid and Organic digital marketing services – Contractor will support City Programs and initiatives for the Latino community by producing digital marketing plans, strategies and video and graphic design content.
- Organic and paid digital strategy development.
- Media planning and buying.
- Targeting and audience development.
- Creating dashboards, analyzing metrics and optimization recommendations.
- Production of video and graphic design content to support digital campaigns.
- Monthly budget and results reports.
- Miscellaneous Marketing Services - Contractor will provide Spanish language services for various marketing activities.
- External affairs support tasks including market research and public opinion polling and surveys, photographic and video production services, graphic design services, and occasional spanish language spokesperson services.
(2) A non-mandatory pre-proposal conference will be held on September 20, 2021.
(3) All questions must be submitted no later than September 27, 2021.

[C] Eligibility:

- Onshore (US Organization Only);

[D] Work Performance:

Performance of the work will be Offsite.

Expiry Date : Thursday, 7 October, 2021

Pre-proposal Conference Date : Monday, 20 September, 2021

Question Answer Deadline : Monday, 27 September, 2021

Category : Social Media, Internet Marketing and SEO, Graphics and Animation, Marketing and Branding, Web Design and Development

Country : USA

State : California

Cost to Download This RFP Document : $ 5

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