MRB-23757 - Saudi Arabia - GLOBAL - Media Consultant Service - Deadline December 20,2021

Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID: MRB-23757

Government Authority located in Saudi Arabia looking for expert vendor for media consultant service.

[A] Budget: Looking for Proposals

[B] Scope of Service:

Vendor needs to provide media consultant service.
- Assessing the current situation of media through:
• Reviewing the existing social media content and the targeted audience.
• Evaluating the effectiveness of existing social media content and the targeted audience with strategy and objectives.
• Measuring the current presence and influence across all media outlets.
• Mapping and analysing current and potential stakeholders, whether critical, neutral, or allied, and goes beyond traditional stakeholders such as social media influencers.
• Review treaty bodies and UPR recommendations directed to Saudi Arabia concerning the media aspect to measure its application and ensure its existence in the media plans.
• Identifying challenges currently facing in media.
• Listing the available media opportunities to Strategies about how to reach a wider audience with social media.
• Identifying potential campaigns and events to join or partners.
- Building the media strategy in line with international human rights standards that include but are limited to the following steps:
• Defining the main media strategy goals respecting the overall role and strategy and international human rights standards.
• Identifying key media messages and targeted audience
• List all media means that can achieve the objectives of the strategy.
• Design an internal policy, and guideline to employees working in the media, which guarantees the strategy’s achievement
• Identifying ways and means in dealing with misleading information, negative rumours, or harmful content.
• Listing campaigns and events for join or partners, which guarantees the strategy’s achievement.

[C] Eligibility:

Global (World-wide)

[D] Work Performance:

Performance of the work will be Offsite. Vendor needs to carry work in their office location.

Expiry Date : Monday, 20 December, 2021

Category : Marketing and Branding, Global

Country : Saudi Arabia

State :

RFP Expired

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